Illustrating Brand Qualities with Visual Storytelling and Multimedia Solutions
Bring your vision to life with expert design, video production, and content marketing techniques that resonate with your audience.
We work from strategy to solution to satisfaction.
At McKinley Davis, we understand that being a successful business owner and connecting with your audience go hand in hand. In order to make a great impression, you’ll need a marketing approach that illustrates the features of your business in a way that influences and impacts the lives of your customers. But often just running your business is more than enough to keep you busy, not to mention worrying about innovative marketing techniques that position your brand front and center.
We believe that business owners shouldn’t have to become marketing experts just to succeed in their industries. We understand how frustrating it can be to have a vision but not the time to share it with others. That’s why we’re here to create content that tells an inspiring story about your brand, product or service, and makes a strong connection with your customers.
Our work begins with creativity and ends in satisfaction.
Technically, we’re content creators. Essentially, we’re visual storytellers.
Who We Are
We are content creators with a passion for visual storytelling and its impact on innovative brand image and identity.
Visual branding, identity, and storytelling are intertwined features of every successful marketing campaign, but many companies fail to make the connection. Our role as content creators goes beyond producing imaginative content and marketing tools.
It’s also about driving an engaging narrative that connects on an emotional level and turns viewers into customers. By leveraging high-quality content to inspire value and a call to action, you can expand your consumer base, build business partnerships, and make a market breakthrough with persistent momentum.
How We Serve
We work with you, not for you.
At McKinley Davis, we treat our clients as partners, not projects. Collaboration is our fundamental approach in providing quality service and building long-term partnerships. Businesses of all industries often struggle to find experienced professionals that can recognize opportunities for growth while capitalizing on modern innovations.
Fortunately, we’re here to add value to your brand by developing strategies that streamline operations, create brand awareness, and expand revenue channels from end to end. By highlighting your challenges and visualizing them with creative marketing tools in mind, we’re able to design cost-effective solutions that lead to business growth and transformation.
How It Works
It’s as simple as 1-2-3!
Creating a brand story that connects with your audience is often easier said than done. At McKinley Davis, we use creative brand and visual storytelling to engage your audience, promote your benefits, and deliver an impactful message. When your clients can relate to the story behind the brand, they suddenly have the power to purchase your products and services with confidence.
Schedule a meeting.
Create a Plan.
What we do
Before your customers ever have a chance to experience the benefits of your products and services, you’ll have to raise their expectations and encourage them to choose you over the competition. With high-quality video production that delivers visual storytelling through an immersive medium, you can engage and communicate with your audience while showcasing what your viewers ultimately seek: accessible solutions.
Through our video production services, brands have a cost-effective and reliable marketing tool at their command, one which can be applied to everything from video and multimedia content to supplemental training and outreach programs. When every stage of your video production is focused on addressing unique challenges with creative solutions, choosing your brand over the competition becomes visibly clear.
Our innovative visual storytelling techniques inspire an emotional connection with your brand, further adding value to the products and services they showcase. Through our promotional videos, it becomes natural for your audience to imagine features of accessibility and quality, as well as the role your brand plays in their lives.
Educational & Training
Overcome common instructional and training challenges by offering convenient and accessible learning platforms for students, employees, and participants through video production. With on-demand educational and training video content, digital multimedia, and services, you can save expenses on in-person and onsite instruction while improving information retention and making training and education possible anywhere, anytime.
An effective outreach program relies on digital mediums to leverage technology for the mutual benefit of both organizations and their audience. With world-class video production from McKinley Davis, you can visualize everything from your mission and objectives to your values, services, and programs while delivering it all in a concise and engaging manner.
What we do
Through a collaborative and consultative approach, we design a content strategy that aligns with the adaptive trends of your target audience, positive client experiences, and brand identity features that make an outstanding impression.
Website content plays a pivotal role in brand presentation and has the potential to reach—and win over—an exponential number of customers. With SEO-optimized content based on clear and concise copy designed to speak volumes, you can achieve optimal search results, generate organic traffic, and boost sales on the spot.
Marketing collateral has come a long way from the brochures and TV commercials of days of old. It now encompasses both physical and digital multimedia across a broad range of formats, materials, and delivery systems. By examining your industry resources and all available marketing channels and networks, we help you design and distribute collateral that builds brand awareness, promotes products or services, and enhances existing marketing assets for increased revenue.
Every project is an opportunity to use our talent and creativity to help our clients achieve their objectives. Our goal is to find the story and tell it. It’s what we do best.
WE’VE GOT ANSWERS
Frequently Asked Questions
Without a purpose or plan video is just a visual display of images. At McKinley Davis, we create content solutions that connect with your audience and help grow your business.
Not sure how to begin? These questions will help get you started.
What if I don’t have an idea for my video?
We’ll discuss your needs and goals to develop your vision then create an action plan to produce your video.
What types of videos do you produce?
We produce promotional, training, and outreach videos. If you need a different type of video, we can discuss your idea to determine strategy, cost, and execution.
What is the process of getting a video made?
We’ll conduct a discovery session that provides insight into your company and helps us create solutions for your business needs. Then we’ll discuss your vision and plan the production to ensure an efficient process and timely delivery.
How much does a video cost?
The cost depends on factors such as concept and budget. We offer pre-designed packages to simplify your needs and meet your budget. For custom videos, we’ll determine the best cost-effective strategy that delivers a high-quality product you can be proud of.
How long will it take to produce my video?
A promotional video can take up to five weeks to complete. However, training, outreach, and custom videos may take longer, depending on the concept, location, talent, and crew required to produce the video.
Where can I distribute my video?
You can use digital platforms such as websites, social media, and email campaigns as well as virtual presentations and business events. Some platforms may require specific lengths. We can produce your video to fulfill such requirements.
Ready to bring your vision to life?
What Our Clients Say About Us
Begin with the personality, move to the excellent digital skills and communications creativity. Once you begin serious conversations with the team, the analytical minds show themselves quickly. So beware. They are confident, efficient, proud, and very good at creating solutions that make sense.
Glenn ProctorPulitzer Prize Winner, Retired Newspaper Executive, Leadership Trainer, REDDjobb
Perception, vision, and an acute attention to detail are several traits I most admire about the McKinley Davis team. With a fantastic working relationship of close to 20 years, we have successfully collaborated on a plethora of projects ranging from films, commercials, and streamed media.
Tre' McGriffFounder, Executive Director, Cineodyssey Film Festival
When you’re looking for a company that can articulate your ideas with clarity and excellence, McKinley Davis fits the bill every time. McKinley Davis is truly gifted in creating stories while staying true to your brand and understanding today’s marketing trends and how to utilize them for maximum impact.
Pamela Lue-HingAuthor, Strategic Consultant, Legacy Partners, LLC